When it comes to marketing a game there are a lot of ways to go about it, from traditional PR to media buying, conventions, social media and much more. As an indie game developer it’s important to know exactly where to spend limited time and resources to make sure you get the most out of your marketing budget. We’ll be going over the pros and cons of some of the most popular marketing techniques as well as helpful tips on what you can do to make your game a success.
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